The one difference that makes all the difference
The C-level doesn’t get it In a recent post Jeannie Walters she highlighted the 4 challenges facing customer experience practitioners. Which challenge is first in the list? “The C-Level Doesn’t Get...
View ArticleTransforming Service through the radical reconceptualisation of Service
We are trapped in out-of-date limiting unhelpful concepts In my last post I asserted that dead concepts are limiting how customer service, customer experience, customer-centricity show up. My point...
View ArticleVoC: what’s wrong with VoC and how do you get it right? (Part II)
In the previous post I shared the first part of my discussion around VoC with Erich Dietz, VP of Business Solutions at Mindshare Technologies (specialists in customer surveys and enterprise feedback)....
View ArticleIs eliminating the bargaining power of customers more important than working...
Listening to the Steve Jobs biography by Walter Isaacson I am left with the impression that nothing was more important to Steve Jobs then using technology to produce great products that delivered a...
View ArticleDo you know the difference between a good strategy and a bad strategy? (Part...
This is the fourth in the series of posts on strategy making using Richard Rumelt’s masterpiece: Good Strategy Bad Strategy. If you have not already done so then you may get value out of the reading...
View ArticleWhy your organisation is not customer-centric even if it is customer-centric
This is a long post and a philosophic one so you might be better off doing something else unless you have an avid interest in customer-centricity and getting to grips with it. Furthermore, you might...
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